Contact Us
211 Bach Dang, Ward 15, Binh Thanh District
[email protected]
Ph: +84 903 021 216

BEN THANH INVEST BRAND IDENTITY / KEY VISUAL

We’ve created a unique visual system and strategy across the wide existing spectrum of visible mobile applications and found yourself in a wide, straggling with wainscots.

 

Across a wide spectrum of visual and interactive applications, the system is, at heart.

Open Project
Task

Rebuild a unified visual system for the advertising agency, made of steel which can change the world in a while.

  • Strategy

    Art Direction, Brand Identity, Branding, Key Visual

  • Design

    Art Direction, Brand Identity, Branding, Key Visual

  • Client

    Bến Thành Invest

  • Tags

    portfolio

01 // Showcase

BENTHANH INVEST

BEN THANH INVEST
Corporate Identity ​​​​​​​​​​​​​​
Background
Over 8 years of establishment and development in the field of investment and real estate, Ben Thanh Invest today is known as one of the largest real estate trading floors with a good customer service experience.
Mission
Providing customers with excellent real value and profitable investment. Providing the market with quality residential areas, with the most perfect living space. Bring prosperity and happiness to all staff. Bring benefits and contribute to the community and society.
Vision:
To become the TOP 5 largest and most prestigious real estate distribution floors in South Vietnam in the next 5 years.
Challenge
Improving the old Logo that is easier to remember, more modern, and more in line with the brand’s “sustainable belief” message.- Logo improvement is simple, but still attracts viewers, helping customers to trust and trust the brand. Demonstrating the spirit of solidarity, linkages between parties, and demonstrating Brand purpose / Brand identity: trading platform specializing in real estate, affordable, transparent, and highly profitable.
STRONG FAITH – NIỀM TIN VỮNG BỀN
The message content focuses on customer experience, partner collaboration, investment, and brand equity, with comprehensive content tailored to the brand tone to convey BTI’s intentions.
Brand color
The orange color represents joyfulness, enthusiasm, dedication, positivity, and energy. Navy blue color represents professionalism, steadiness, and peace of mind.
Logomark
The logo of Ben Thanh Invest is stylized from the letters in the brand name “B” and “T”. Specifically, the 4 lowercase “b” letters of the word “Ben” are cleverly styled into 4 lowercase “t” of the word “Thanh” in Ben Thanh, symmetrical to create a unified, harmonious, and balanced cohesion.
Logotype
​​​​​​​​​​​​​​Logotype with Brandon font is a san serif font, with a modern and definitive form that clearly shows the transparency associated with the lasting trust value of the brand.
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Credits
Design AgencyemoBreaker Agency
Art Director & DesignerVu Pham
Brand Strategy Director: Phung Le Lam Hai
Graphic DesignerThanh AnHuong HuynhHoang Phuc 
ShowcaseVu PhamQuan Phung
Account ManagerMai Loan
ContentNguyet Anh

03 // Approach

We’re changing the way people think of strategy and UI creation.

04 // Statistics

Project by the numbers.

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App Designs

Creating a full range UI/UX apps accross the whole platform.

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API Integrations

Software-enabled platforms to completely change the way of UI/UX iterations.

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Markets Campaigns

We have strict intentions to completely change the way of UI/UX creation.

Website & Mobile App Design 0%

05 // Honors

Awards.

Creating a portfolio budgeting in a real time planning and phasing.

Get an utilized of structure to tackle.

A higher spacing and movements through an impactful email campaigns.

06 // What We Made

Services.

Full-stack Enterprise
Media Management

Regulatory oneven an enterprises such she and the got the did attributing and pushed.

We currently have 36 active media campaigns across 24 projects.

Google Analytics & Measurement

Spaces of each debt in the digital world can help you with overall simplest authentic;

Get an utilized of structure to tackle complex issues and changes.

UX/UI Design &
Website/App Design

A higher spacing and movements through an impactful email campaigns;

Creating a portfolio budgeting in a real time planning and phasing.

Marketing Campaigns &
Content Creation

Making a shor time up to date email campaings to achieve a real impact.

07 // Let’s Collaborate

Ready to
work with us?

Want to collaborate?

Work with us

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Become a teammate

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General inquiries

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